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No gatekeepers. No excuses.

You wrote the book. Now you need to publish it, market it, and get it into readers' hands.

That's exactly what this channel is for.

I'm Lara Helmling — publisher, bestselling author, and founder of Forest City Publications. 

I've watched too many good books disappear because their authors didn't know what to do next. I built this channel so that doesn't happen to yours.

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Joined April 28, 2026
621,473 total views

Start Here: Self-Publishing for Independent Authors

The Guerrilla Publisher
Publishing's Dirty Secret About New Authors
18:56
Publishing's Dirty Secret About New Authors

96,000 views

5mo ago

The Guerrilla Publisher
Most Authors Get This Wrong About Publishing
12:33
Most Authors Get This Wrong About Publishing

4,300 views

5mo ago

The Guerrilla Publisher
You Don't Need a Publisher. You Need These 3 People.
12:45
You Don't Need a Publisher. You Need These 3 People.

12,000 views

1mo ago

The Guerrilla Publisher
Most Authors Make This KDP and IngramSpark Mistake. Here's What to Do Instead.
11:26
Most Authors Make This KDP and IngramSpark Mistake. Here's What to Do Instead.

48,000 views

4mo ago

The Guerrilla Publisher
Amazon's Free ISBN Is a Trap — Here's What It Actually Costs You
13:19
Amazon's Free ISBN Is a Trap — Here's What It Actually Costs You

5,600 views

1mo ago

The Guerrilla Publisher
What Amazon Doesn't Tell You About KDP and Bookstores
8:51
What Amazon Doesn't Tell You About KDP and Bookstores

4,700 views

1mo ago

The Guerrilla Publisher
The Absolute Best Way to Get Books Directly into Readers’ Hands in 2026 (New Research)
21:03
The Absolute Best Way to Get Books Directly into Readers’ Hands in 2026 (New Research)

18,000 views

1mo ago

Book Marketing for Independent Authors

The Guerrilla Publisher
Self-Published Book Not Selling? Here's What You're Getting Wrong
33:19
Self-Published Book Not Selling? Here's What You're Getting Wrong

12,000 views

3mo ago

The Guerrilla Publisher
What Publishers Know About Selling Books That You Don't
31:44
What Publishers Know About Selling Books That You Don't

6,600 views

2d ago

The Guerrilla Publisher
Why Most Good Books Disappear After Launch Week
30:53
Why Most Good Books Disappear After Launch Week

10,000 views

1mo ago

The Guerrilla Publisher
The Amazon KDP Hack That Turns Browsers into Buyers (Most Authors Skip This)
25:47
The Amazon KDP Hack That Turns Browsers into Buyers (Most Authors Skip This)

12,000 views

3mo ago

The Guerrilla Publisher
The Real Reason Theo of Golden Sold 2.5 Million Copies
23:43
The Real Reason Theo of Golden Sold 2.5 Million Copies

10,000 views

2mo ago

The Guerrilla Publisher
An Author’s Most Important Asset (It’s Not the Book)
18:12
An Author’s Most Important Asset (It’s Not the Book)

7,300 views

3w ago

The Guerrilla Publisher
Why A New Book Site Won’t Fix Your Sales Problem
16:29
Why A New Book Site Won’t Fix Your Sales Problem

4,500 views

2mo ago

The Guerrilla Publisher
The One Strategy You Need to Get a Traditional Book Deal — Or Sell Books as an Indie Author
21:10
The One Strategy You Need to Get a Traditional Book Deal — Or Sell Books as an Indie Author

8,600 views

1mo ago

AI, Copyright & Publishing for Authors

The Guerrilla Publisher
AI Is Driving More Changes in Publishing — Now It’s KDP and the Copyright Office
25:12
AI Is Driving More Changes in Publishing — Now It’s KDP and the Copyright Office

47,000 views

9d ago

The Guerrilla Publisher
Traditional Publishing Is Using the Same AI They’re Telling Authors Not to Use
34:27
Traditional Publishing Is Using the Same AI They’re Telling Authors Not to Use

16,000 views

2w ago

The Guerrilla Publisher
Claude is Now Watermarking Your Writing. It Won't Do What You Think.
18:34
Claude is Now Watermarking Your Writing. It Won't Do What You Think.

44,000 views

1mo ago

The Guerrilla Publisher
Claude's Watermark Isn't What You Think — Here's What It Actually Does
24:13
Claude's Watermark Isn't What You Think — Here's What It Actually Does

32,000 views

1mo ago

The Guerrilla Publisher
Why Did Publishing Dogpile Two Authors Over AI? This Is a Power Grab.
20:04
Why Did Publishing Dogpile Two Authors Over AI? This Is a Power Grab.

16,000 views

2mo ago

The Guerrilla Publisher
Publishing CEOs Just Admitted What Authors Fear About AI
23:56
Publishing CEOs Just Admitted What Authors Fear About AI

44,000 views

3mo ago

The Guerrilla Publisher
3 Things Every Author Must Do Before AI Floods Publishing
20:07
3 Things Every Author Must Do Before AI Floods Publishing

23,000 views

4mo ago

Amazon KDP, IngramSpark & Book Distribution

The Guerrilla Publisher
Most Authors Make This KDP and IngramSpark Mistake. Here's What to Do Instead.
11:26
Most Authors Make This KDP and IngramSpark Mistake. Here's What to Do Instead.

48,000 views

4mo ago

The Guerrilla Publisher
Amazon's Free ISBN Is a Trap — Here's What It Actually Costs You
13:19
Amazon's Free ISBN Is a Trap — Here's What It Actually Costs You

5,600 views

1mo ago

The Guerrilla Publisher
What Amazon Doesn't Tell You About KDP and Bookstores
8:51
What Amazon Doesn't Tell You About KDP and Bookstores

4,700 views

1mo ago

The Guerrilla Publisher
The Absolute Best Way to Get Books Directly into Readers’ Hands in 2026 (New Research)
21:03
The Absolute Best Way to Get Books Directly into Readers’ Hands in 2026 (New Research)

18,000 views

1mo ago

The Guerrilla Publisher
Are You Using Ghost Amazon Categories? How to Find and Fix Them
14:20
Are You Using Ghost Amazon Categories? How to Find and Fix Them

3,100 views

3w ago

The Guerrilla Publisher
Your Amazon Sales Page Has Rules Nobody Told You About
12:46
Your Amazon Sales Page Has Rules Nobody Told You About

6,700 views

2mo ago

The Guerrilla Publisher
The Amazon KDP Hack That Turns Browsers into Buyers (Most Authors Skip This)
25:47
The Amazon KDP Hack That Turns Browsers into Buyers (Most Authors Skip This)

12,000 views

3mo ago

The Guerrilla Publisher
Bill Gates Said AI Would End Amazon. Here's What He Meant.
21:09
Bill Gates Said AI Would End Amazon. Here's What He Meant.

64,000 views

1mo ago

Build an Author Career, Not Just a Book

The Guerrilla Publisher
Authors Are Losing the Game They Don't Even Know They're Playing
23:09
Authors Are Losing the Game They Don't Even Know They're Playing

17,000 views

3mo ago

The Guerrilla Publisher
Publishing Power Is Shifting. Here's What Authors Need to Do Next
28:02
Publishing Power Is Shifting. Here's What Authors Need to Do Next

14,000 views

3mo ago

The Guerrilla Publisher
An Author’s Most Important Asset (It’s Not the Book)
18:12
An Author’s Most Important Asset (It’s Not the Book)

7,300 views

3w ago

The Guerrilla Publisher
The One Strategy You Need to Get a Traditional Book Deal — Or Sell Books as an Indie Author
21:10
The One Strategy You Need to Get a Traditional Book Deal — Or Sell Books as an Indie Author

8,600 views

1mo ago

The Guerrilla Publisher
The Real Reason Theo of Golden Sold 2.5 Million Copies
23:43
The Real Reason Theo of Golden Sold 2.5 Million Copies

10,000 views

2mo ago

The Guerrilla Publisher
Why A New Book Site Won’t Fix Your Sales Problem
16:29
Why A New Book Site Won’t Fix Your Sales Problem

4,500 views

2mo ago

Publishing Scams, Bad Deals & Red Flags for Authors

The Guerrilla Publisher
Publishing's Dirty Secret About New Authors
18:56
Publishing's Dirty Secret About New Authors

96,000 views

5mo ago

The Guerrilla Publisher
Too Many Authors Fall for This Publishing Trap. Here’s How to Spot It.
24:11
Too Many Authors Fall for This Publishing Trap. Here’s How to Spot It.

5,100 views

2mo ago

The Guerrilla Publisher
Don’t Let a Publisher Pressure You Into a Bad Deal
20:04
Don’t Let a Publisher Pressure You Into a Bad Deal

3,700 views

2w ago

The Guerrilla Publisher
The One Strategy You Need to Get a Traditional Book Deal — Or Sell Books as an Indie Author
21:10
The One Strategy You Need to Get a Traditional Book Deal — Or Sell Books as an Indie Author

8,600 views

1mo ago

Book Trailers & Video Marketing for Authors

The Guerrilla Publisher
What You Don’t Know About Book Trailers Could Hurt You
7:02
What You Don’t Know About Book Trailers Could Hurt You

3,400 views

11d ago

The Guerrilla Publisher
AI Can Make Your Book Trailer—But It Can’t Do THIS for You
10:53
AI Can Make Your Book Trailer—But It Can’t Do THIS for You

2,700 views

4d ago

Writing Craft for Authors: Write a Better Book

The Guerrilla Publisher
What Actually Makes a Good Writer? (It's Not What You Think)
10:41
What Actually Makes a Good Writer? (It's Not What You Think)

8,600 views

1mo ago

The Guerrilla Publisher
7+ Things That Make a Memoir Impossible to Put Down
23:34
7+ Things That Make a Memoir Impossible to Put Down

2,900 views

4mo ago

The Guerrilla Publisher
A Publisher's 5 Favorite Books on Writing (Not the Usual List)
7:45
A Publisher's 5 Favorite Books on Writing (Not the Usual List)

2,300 views

4mo ago